Website Essentials
Your business needs a website. No exceptions.
If you’re going to be even vaguely legitimate, it’s not negotiable. (If you want to know why I think that, read this short article.)
There …
Social Media
What NOT to Share on Social Media
Last week I talked to you about the kinds of things you can talk about on social media – and today, I’d like to talk to you about the kinds …
Marketing Your Business on Social Media
Last week I spoke to you about feeling overwhelmed by social media and many of you asked, “But how do I know what to post? I know I need to market …
Social Media Overwhelm
My Social Media Experiment
I sometimes get social media fatigue even though I love being online. Some days I’m just tired of all the endless status updates, content creation and needing …
BoBTV: When the lines of client and friend blur
This is a question that comes up a lot, especially at the beginning of our businesses when so many of our clients are our friends and family. At some point …
The Best Time to Post on Facebook for Small Business
Social media can feel like such a crazy world – every day there’s a new platform popping up (I’m currently having fun on Periscope! Find me @bizbake). It feels like …
Social Media 101 for Bakers and Decorators
Social media is one of those things us bakers and decorators love to do, because it’s fun, you get immediate feedback, and you can pretend to yourself that what you’re …