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The Business of Baking

The place where bakers find inspiration, motivation and education to help them taste sweet business success

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Do I Need A Business Newsletter?

January 20, 2015January 19, 2015 Michelle Green  Customers, Marketing, Setting Up, Social Media  2 Comments

With all the emails we get from various companies, you might be wondering if your business also needs a newsletter. Alternatively you might already know you need and want one, …

Does My Cake Business Need a Blog?

January 6, 2015December 22, 2014 Michelle Green  Marketing, Social Media  13 Comments

Blogging seems to be the thing all the cool kids are doing, so you might be wondering if your cake business needs a blog, too. Firstly, you need to remember …

MMMBusiness

July 29, 2014December 13, 2014 Michelle Green  Customers, Marketing, Social Media  Leave a comment

Photo from lifelounge.com.au

A good friend and colleague of mine (*cough*Sharon*cough*) is a MEGA FAN of the boy band Hanson. Seriously. Hanson, as in the long haired brothers who sing the …

Make More Money, Spend Less Time

July 22, 2014December 13, 2014 Michelle Green  Setting Up, Social Media  5 Comments

Does any of this sound like you?

You seem to spend hours and hours each week answering enquiries, but…
You aren’t getting enough orders to make a living or make it worth …

Webinar: Your Cake Business Online

April 7, 2014December 13, 2014 Michelle Green  Marketing, Social Media, Webinar  1 Comment

In our latest webinar, Sharon Wee and I have a chat about your business online – websites, facebook and more – and then we open it up to viewer questions. …

How do I deal with trolls on my Facebook page?

March 27, 2014December 13, 2014 Michelle Green  Cakeland, Social Media  5 Comments

“Signed, Confused in Cakeland” is a regular feature where I answer the small but important questions. Or just the funny questions. Or whatever questions you might have, really, …

Don’t Be That Guy…on Facebook

December 10, 2013December 13, 2014 Michelle Green  Social Media  4 Comments

This is Mattea telling you to zip your lips…on Facebook.

The Business of Baking facebook page is an interesting one, because it’s newsfeed is not cluttered with all my friends and …

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Podcast Guest Appearances

The following podcasts have featured me as a guest. To listen to the interview click on the link.

  • Food Truck Empire
  • The Solopreneur Grind Podcast
  • The Not Starving Artist - How She Does It
  • Support is Sexy
  • Hack the Entrepreneur
  • Business Bites with Rachel Brenke
  • Revitalise and Rise Sheros
  • Life by Design
  • Eat the Evidence
  • Vibrant Powerful Mums
  • Tash Corbin
  • Cakers Chat
  • CakeFu
Craftsy Unlimited FREE 7 day trial at Craftsy.com

The Top 10 Best of BoB

  • Avoid Mistakes in Business
  • The Stories You Tell
  • Working For Free
  • For the Love AND the Money
  • Inspired By
  • Educating Customers About Price
  • How to Name Your Cake Business
  • Friends and Family Discounts
  • When Life Happens
  • The Final Cake Design

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